I’m a Design Strategist and an Accessibility Advocate with extensive experience working toward equity and inclusion in education and tourism

Eight years ago, when I lost the ability to walk, I witnessed the profound impact of inclusive and exclusive environments on one's quality of life. This life-altering experience ignited my passion for advocating accessibility from strategic design and communication perspectives. My work experience in diverse fields, coupled with my own lived experience with a disability, has equipped me with a robust understanding of how accessibility and inclusion is managed and how to navigate this often intricate journey professional working scenario.

In my perspective, a strategic designer embodies a deep understanding of the systems they seek to impact, rooted in empathy, alongside a proactive drive seeking to optimize performance. Essentially, we drive projects to their highest potential. Through my experience and education, I've cultivated the skills needed to excel in this role.

As the founder and creative director of ALETA Visual, a boutique post-production house in Bogotá, I had the opportunity to spearhead creative projects within the film industry, specifically focusing on advertising, for more than five years in Bogotá, Colombia. During this time, I collaborated with prominent clients in major cities such as London, New York, and Mexico City. This experience has equipped me with a diverse management skill set. I have worked on projects spanning from digital videos and commercials to corporate communication reels and international campaigns across various platforms including cinema, television, digital/social media, posters, press releases, and internal communications.

My experience includes proficiency as a video editor and a versatile post-production lead with a strong aptitude for managing various tasks such as edition, color correction, and vector animation.